ALTA Digital was founded by us – long-established business partners, Alice Morgan and Tamara Warren. Thanks to our unique way of working, we’re able to provide a full range of digital marketing services that range from project-based consultancy to SEO and PPC, and from content strategy to UX, website design and development.
We organise around your needs, not ours. We’re able to do this thanks to our digital collective: highly talented WordPress designers/developers, SEO and PPC specialists, social media experts, writers, graphic designers and UX designers. Drawn from our own networks in the UK, Switzerland and Germany, all are independent entrepreneurs – practitioners in their own right – who augment us and enable us to offer a full spectrum of digital services, which you can access singly or in combination with others.
Three years ago we teamed up with Caroline Perriard of BRANDIT.com, to host a GDPR seminar in Zurich just before the new legislation came into force. We recently got back together to present an update on data protection and what – three years on – it means to businesses and their marketing teams.
So much has happened with data privacy in Europe in the last couple of years – Brexit and the UK’s departure from GDPR to establishing the UK-GDPR, the newly passed Swiss FADP regulations and the withdrawal of validity of EU/Swiss-US Privacy Shields.
While Caroline recapped the legal position, we explained how you can leverage data protection to enhance your brand and make data protection a positive selling point. We found some great examples.
The webinar took place in April, so if you missed it, just ask us and we’ll send you the video. There’s also a useful hand-out.
